Barbara, one of France's top international brands. In 1926, at Pantin in France, Marcel Bena set up a studio in his apartment to make tulle for a brassiere, which was the first prototype of Barbara company. In 1931, the head office relocated to ruedu, and for the first time exported underwear to the United States. In 1939, the company produced underwear under the name Barbara. Young women dress differently for the first time than their mothers. They also set up their own clothing and apparel styles as new apparel stores catering to younger customers emerge. In 1967, the company changed its name to BARBARA.SA. By 1974, Barbara had 5% of the underwear market in France. More than 70 years ago the history has been precipitated, and Barbara has leapt to the pinnacle of world fashion, annual turnover of up to 700 million French francs, marketing the world more than 70 countries, the French Association of underwear is the first recommended brand. "Underwear promises of sexual prominence, because it is very show off, combines the public and private areas, human desire is no longer free to express, we resort to some skills." "The birth of a Venus every second" is the most heartfelt and pertinent tribute to Barbara because Barbara, the trademark of the shellfish, has for more than 70 years dedicated itself to cutting-edge traditions of quality and popularity and has always created for all women Pop, comfort, quality of the three personal clothing, so that women disseminate the most tender qualities, which, Barbara's every kind of merchandise are enough to make women infatuated. Barbara's slogan says: No Barbara, No Bra, says: Women who do not wear Barbara can not be called real women.