March 18, 2011, S2CITYLIFE2011 autumn and winter fashion release and new orders will be held in Ningbo, Grand Mercure Hotel Beijing was successfully held. Li Shaoming, vice president of Ningbo Shanshan Co., Ltd. and Zhu Xubo, general manager of Ningbo Shansun Modun Garment Co., Ltd. attended the event. The order will also attract more than 300 franchisees from all over the country. In 2010, the Company made major adjustments to its design concept through in-depth study of the trend of international and domestic fashion men's wear, and clarified the product orientation of "new modern and new dress" for S2. In 2010 S2 added seven regional distributors, the total number of outlets expanded to more than 120, sales revenue increased 185%, S2 to "Shanshan second wave" of high-profile market movements and rapid market performance much industry attention . Mr. Li Qiming, vice president of Ningbo Shanshanguang Co., Ltd. made a speech. He fully affirmed S2's past development, especially its development in 2010, saying that the joint-stock company will continue to increase capital investment and policy support for S2. Ningbo Shaoxing Morton Fashion Co., Ltd. General Manager Zhu Xubo summed up the company's development over the past year, and set a target for the company in 2011: an estimated 200 new stores, sales revenue plans 120 million, while actively expanding domestic Other blank markets, especially first-tier cities in China, S2 will basically complete the strategic layout of the national market this year; the Company will continue to provide service to franchisees and step up support for provincial-level agencies. Zhu also highlighted: the development of S2 in 2011 will enter a new phase, strengthening brand building and quality management will be the top priority for development. 2011 is the year of quality S2. The so-called quality refers not only to the quality of the products, but also to the internal management of the company, the integrated management of the stores, the standardization of shop decoration, the business performance of the stores, and the comprehensive ability assessment of the staffs. To this end, the company will vigorously introduce talents, adjust the department structure, optimize the S2 management process and operation flow so as to fully strengthen the core competitiveness of the S2 brand and continue to maintain the momentum of rapid development. For the fashion industry, brand building is based on this. 2009 S2 new version of the image shop in Ningbo Shanshan Fashion Industry Park gorgeous debut; 2010 Beijing Service Fair and Ningbo Fashion Festival and other large-scale exhibition of stunning debut; all kinds of fashion conference and brand promotion activities; high-quality fashion image Large-scale display and media release ... ... a series of orderly publicity action to show the world S2 "modern upstart, new ideas of urban life," the fashion card, build brand image, spread the brand concept, so that the essence of the brand enjoys popular support, the S2 Create a leading men's fashion brand. In the afternoon conference scene, S2 brand design director, famous Japanese fashion designer Sakke Kei introduced: S2 brand autumn and winter 2011 new conference three themes for "shadow type", "King World", "Star Heart Rock ". "Shadow type" using geometric space modeling body for inspiration, clever use of yarn-dyed fabric, sheet structure and printing patterns in the clothing "surface" of the performance of the interpretation of the geometric structure of the new structure effect is the core of the quarter element. The "Rock's Life Attitude and Philosophy" extends to the British rock and roll clothing style, "I HAVE LOVE", hoping through this direct language expression allows people to re-examine their share of kindness and love. The "golden khaki" the use of the color trend, will be re-endowed with a new kind of clothing outside the "body of life." S2 style concise, attention to detail and mix and match effects, emphasis on popular colors, appropriate tailoring and soft fabrics to ensure that the S2 always lead the city tide men's dress style. Franchisee on the show S2 men's style of goods unanimously approved. Franchisee highly praised the company to expand the Shantan Morden S2 brand influence, enhance brand quality efforts, but also expressed the good expectations of the future of S2, and firm belief in common development with the company.
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