For start-ups, the brand considered the most should be the headquarters will give what kind of support, with the United States natural fiber underwear deep understanding of the initial needs of the inner needs of shop owners, from before opening, opening, the full escort after the opening, Make your shop full of energy, booming.
First, the pre-opening:
1, brand support: the company authorized partners to use the brand, with the company brand resources, enjoy the influence of brand network size.
2, the store location: Headquarters professional development staff will help you do a good job in the local market research and business district analysis, staff will provide you with a market value site assessment, the customer's initial capital investment, store operating costs, business Sales estimates, forecast returns and other direction of the budget, allowing you to estimate the feasibility of investing in this project to avoid investment risks.
3, decoration design: The company provides free storefront image design support, and paid to provide showcases, cashier, image wall, shop signs, etc., so that your decoration more peace of mind save money!
4, the opening of the promotion program development: The company's operations department staff will be based on local market conditions combined with their own experience to develop a set of effective opening and marketing programs, franchisees opened a hit.
Second, the opening mid-term:
1, the product mix: Headquartered experienced Operations Department staff and supervision of the officers will be based on the newly opened store area, district location, local spending power and other comprehensive factors, reasonable preparation of marketable product portfolio, based on the existing franchisee The historical business data to provide detailed ordering advice and guidance (later also timely to provide customers with the latest product information). Headquarters to provide the lowest price for the franchisee to leave the maximum profit margin, to ensure the franchisee's overall interests.
2, franchisee training: Headquarters will regularly franchisees on product display, day-to-day management, financial management, sales skills, marketing, advertising and distribution and posting and other aspects of training.
3, staff training: The company to your staff for professional training and support, including image etiquette, shopping guide skills, product knowledge.
4, opening guide: According to the consumer attitudes of local consumers, the level of consumption combined with the characteristics of brand products, integrated planning effective, economical and practical new store opening marketing program.
5, the opening of the station support: headquarters dispatched commissioners in the store two days before the opening and two days after the opening of the shop guide to help franchisees to enhance performance.
Third, the opening late:
1, green communication: headquarters customer service commissioner partners will be tracking service and management of the franchisee put forward the issue of the first time to deal with.
2, market supervision: The company's sales manager and market supervision from time to time patrol shop, timely detection and problem solving, franchisee store image, management, staff, display, health and so on to give professional guidance and training.
3, winning new products: The company has its own R & D team and production plant, style update speed, new products market faster, allowing you a step ahead in the market.
4, ordering platform: franchisees through the company's portal in the electronic ordering platform for product inquiries, new products preview, ordering goods.
5, exchange of goods support: the company's replacement policy for the franchisees to solve the problem of poor sales of goods and large inventory of goods, reducing the pressure on the franchisee inventory, franchisees to relieve worries and easy battle.
6, marketing operations: The company will be based on different regions and business circles, tailor-made for marketing programs, in the holidays and other specific time, according to the specific circumstances of the designated promotional programs.
7, publicity and support: the company provides free gift boxes, and each for the development of a new store, the company will provide an additional large number of gift boxes, franchisees in the store opened before the free distribution, to maximize the franchisee to do a good job in the local brand promotion Promote product sales increase.
8, Experience Sharing: Every year, the company will squeeze all the franchisees to return headquarters to open an experience exchange meeting, so that successful franchisees can share successful experiences and work with everyone to give advice and suggestions on the relatively weak stores. Round trip fare reimbursed by the company in full.