Original summer classic Shanghai adidas Originals concept store

Adidas Originals Concept Store

On the afternoon of April 29th, 2007, adidas, an internationally renowned sports brand, specially invited French famous graffiti artist L'Atlas to perform live performances at the adidas Originals concept store at Super Brand Mall. With simple spiritual lines, he outlines the lost feelings of the summer city on the floors and windows of the store, and longs for nature's original taste. The unconventional technique incorporates the concept of graffiti art, allowing the trendy and modern adidas Originals concept store to be immediately available. Add a few random streets. His aura style and unique original ideas are reflected in the adidas Originals Shamrock logo. They are among the adidas Originals' spiritual world - loyal to originality, releasing the mind, and expressing themselves in the most self-conscious manner.

The French graffiti artist L'Atlas creates a scene

L'Atlas, who had shown his dazzling improvisation at adidas events in Paris in 2005, debuted at the adidas Originals concept store in China, bringing Chinese art and fashion to consumers. The site also features summer-original postcards and mailboxes, providing all young people who are constantly pursuing innovation with their own stage. Simply write down on the special postcards and look forward to the upcoming summer. The chance to win a mystery gift, and celebrate the “original summer classics” grand party with fashionistas, greet the beautiful romantic summer in their most special way. This summer, there will be a new round of adidas Originals clover street trends. (Special edition summer postcards will be dispatched at Shanghai Adidas Originals Super Brand Mall concept store and all new element restaurants from now on.)